The task area of Christoph Hoffmann, CEO and Member of the Board of the 25hours Hotel
Company, includes overseeing the development and expansion of the 25hours hotel group,
which currently has ten hotels in six cities around the German-speaking world. He
evaluates hotel locations and, with the help of local partners, develops tailored hotels for
city nomads, daydreamers and night-owls looking for an urban sprawl to unwind in. He
goes about his work with enthusiasm, courage and the necessary twinkle in his eye.
Sales and marketing specialist Christoph Hoffmann grew up in southern Germany. After
graduating from secondary school, he went on to start a career in tourism at a German
travel agent’s and a New York-based incentive and incoming agency. He then studied
academic disciplines in the fields of sales and marketing and strategic management at the
Glion Institute (École Hotelière et de Tourisme Leysin) in Switzerland and at Cornell
University in Ithaca, New York.
Hoffmann gained his first experiences in the hotel industry at the American Colony Hotel
in Jerusalem and the Box Tree Hotel in New York. He has held managerial positions at New
World Travel Inc. in New York as well as at Kempinski hotels, the Bürgenstock Hotels &
Resorts in Switzerland and in the small but high-end Hotel Louis C. Jacob in Hamburg.
Hoffmann’s experiences in the innovative lifestyle-hotel industry also include co-developing
the Fox Hotel for Volkswagen AG in Copenhagen. In 2005, Christoph Hoffmann and his
partners Stephan Gerhard, Ardi Goldman and Kai Hollmann founded the 25hours Hotel
Company in order to expand the already successfully established Hamburg-based 25hours
concept. In October 2016, the company announced its strategic partnership with
AccorHotels for a faster growth beyond Europe. Hoffmann was awarded German Hotelier
of the Year in February 2017.