Arabian Hotel Investment Conference

April 2020 | United Arab Emirates

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A Focus on Affordable Stay and Experiences in Dubai

Posted on May 01, 2018

Launched in 2008, Citymax is heralded as breaking the mould when it decided to specifically target the midscale hotel market in the UAE. Part of the Landmark Group, one of the largest retail groups in the Middle East, the Citymax hotel model has proved to be just what the Dubai hotel market needed. The mid-market hotel sector has outperformed the upscale and luxury sectors since 2011 and is one tipped for huge growth in the coming years. The brand offers value-for-money accommodation with a combination of business and leisure features, all in a contemporary design....

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